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Social Media Specialist

Healthmark industries company is a family owned company that was founded in 1969. Healthmark employs close to 270 people. We strive to provide customers with quality products and support services in a timely and effective manner.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.

Exempt Position

JOB TITLE: Social Media Specialist

DEPARTMENT/LOCATION: Marketing Department

ORGANIZATIONAL RELATIONSHIP: Reports to Senior Marketing Manager

PRIMARY PURPOSE:  Manage and monitor paid/organic social media channels, perform community management activities, identify opportunities for brand engagement, promotions, product launches, educational & company events, conferences and create social media metrics reports.

RESPONSIBILITIES:

  • Write/edit copy for social media
  • Create/update social media calendar including conferences, promotions, product launches, healthcare holiday observances and other events.
  • Research/manage social media data and analytics
  • Expand social media presence and platforms
  • Collaborate with team on promotional execution and social media initiatives

SKILLS REQUIRED TO PERFORM JOB RESPONSIBILITIES:

  • Bachelor’s degree required in Communications, Marketing, Business, New Media or Public Relations preferred
  • Social media in-depth knowledge across all platform
  • Ability to research data and interpret results
  • Healthcare/hospital experience is a plus.

ESSENTIAL FUNCTIONS OF THE JOB:

  • Sit for long periods of time.
  • Organization skills
  • Problem-solving
  • Great Communication skills

EQUIPMENT USED:

  • Computer, scanner, fax, telephone.
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